BUSINESS SOLUTIONS
Web Design
Small business support. What does it mean? Perhaps you have a website that needs work, or you do not have one at all. Either way, in our digital world, the importance of a unique brand identity cannot be overstated. Establishing a digital presence for your business includes:
- Creating a logo that represents your essence and business aspirations
- Incorporating it into an eye catching web design
- Creating well written and concise content which clearly states your history and purpose
- Integrating social media and other unique brand identification platforms
- Making sure it is responsive on tablet and mobile devices
- Keeping it current and engaging by updating images and content
There is absolutely a place for high-end coding. But basic Search Engine Optimization (SEO) does not need to be overwhelming, nor out of budget. BCS can help establish your online presence – putting your budget to best use while you focus on your customer base. We can also connect you with next level tech specialists when the need arises.
Integrations
What are integrations? Small business support in this area is critical. The digital footprint is just the beginning. What we can do next:
- Edit your website to add keywords and meta data
- Organize backup and flash drives
- Establish a Google my Business presence
- Button up social media accounts and bios
- Research other platforms unique to your brand
Getting this next digital layer organized and current will create a solid foundation to build on to the next step, engaging your customer base with relevant and interesting content. It will also curate and establish loyal connections who will want to come back!
Marketing
Marketing is a maze of choices on a road to success, and an ongoing process. Let’s apply great caution to both your bottom line and those precious customer lists you have been cultivating. The fundamentals, however, are without question. Some to consider are:
- Connect your website with an email marketing platform like Constant Contact or MailChimp
- Set up a Google Ads account
- Create branded newsletters, emails and social media posts
- Research reporting to find out what format, style or message resonates best with your customers
- Create unique business cards, packaging and marketing merchandise to tie into your brand.
- Set up automations to go out under circumstances that build brand identity, trust, loyalty, and most of all – revenue.
- Gather and collect reviews for your hard work!
Small business support in this are requires consistent re-evaluation, to strategize within budget how you want to be identified and seen in the world. Think of BCS as a strategic ally towards that mission.
Project Management
Sometimes an administrative task is simply too comprehensive to approach solo, or even with a small staff. You may need a temporary, additional hand of assistance. BCS has many years of experience in all aspects of project management, and can usefully help in the execution of responsibilities as it applies to:
- Preparing data and/or documents to meet a deadline
- Collaborating on projects towards strategic goals
- Teamwork for on an industry specific assignment or function
- Meeting organizational objectives
- Executing a task efficiently rather than having it linger in a suboptimal format.
Administration
Foundation planning is essential. Systems, files, and procedures are all critically important to running a business smoothly. We can help get your ground game up and running by making things easy to find, curating business data and operations so if you take an afternoon off, work can continue as usual.
- Setting up a functional, organized office.
- Accounting and records management
- Organizing clients, vendors, websites, connections, passwords, and personal and professional contacts
- Tracking income and expenses on a micro level
- Have strategy and collaboration sessions to make sure goals are in alignment with day to day operations
- In a word, organization. There is just not enough time for one person to do everything!
Simple and Affordable.
Any and all of these tasks can be encapsulated and managed on an a la carte basis by Bergen Concierge Service.
Our fees are based on an hourly rate, not by contract. When you feel ready, organized and on your game, you are free to terminate the arrangement at any time. You take the reins, and we part friends, knowing there is always a helping hand or strategic partner available should you encounter a bump in the road or want to circle back for:
- Additional maintenance, organization or upkeep
- Strategizing, collaboration or training sessions
- Implementing your next level endeavor!